Check Out The New Boys & Girls PSA Co-Starring Ne-Yo!
This new public service announcement, directed by Academy Award winner Ron Howard with the support of producer Brian Grazer and Imagine Entertainment, dramatically illustrates the impact of the Boys & Girls Club Experience in transforming the lives of young people.
Debuting on Wednesday, Sept. 21, 2011, the video features 21 notable Boys & Girls Club alumni including national co-spokespersons Denzel Washington and Jennifer Lopez, along with Ashanti, General Wesley Clark, Misty Copeland, John Paul DeJoria, Cuba Gooding Jr., Earvin “Magic” Johnson, Jackie Joyner-Kersee, Sugar Ray Leonard, Mario Lopez, Ne-Yo, Edward James Olmos, Lucille O’Neal, Shaquille O’Neal, Smokey Robinson, CC Sabathia, Martin Sheen, Courtney B. Vance, Kerry Washington and Shaun White. BGCA’s 2010 National Youth of the Year Mona Dixon rounded out the cast. The music heard in the announcement features Beyonce and was written by Diane Warren.
The PSA, titled “Great Futures Start Here,” was created to draw awareness about the critical issues — high school dropout rate, childhood obesity, youth violence — that puts millions of America’s kids, and the nation’s future, at risk. Kids in every community deserve a chance at a great future. Boys & Girls Clubs provide high-impact, affordable programs, and caring adult mentorship to give kids an opportunity to learn and grow. Every day, Clubs around the world emphasize academic success, good character and citizenship, and healthy lifestyles.
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mentorship I was born and live in England and from my experience, there is a huge gap here for mentors who can give our children HOPE.I work in education and many of the children and teenagers I work with I strive to be successful in life. The only trouble is sadly many fall by the way side through no fault of their own. As a single mum bringing up a teenage boy who wants to do well in life, I find it heart rending to see that glow in his eyes becoming dimmer every day. Why....? he eats, sleeps and lives for music but to find that role model to encourage him is so difficult. One thing I have learned about Americans is that they invest in people, something I find difficult to say about my country. I would love to find a mentoring program like the Boys and Girls club, in England to help our children BELIEVE. Thank You - A mother
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